Springdale, Ark. 鈥 May 30, 2019 鈥 海角论坛. (NYSE: TSN) has appointed Noelle O鈥橫ara to the newly created role of Chief Marketing Officer.
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O鈥橫ara, who has more than 17 years of food marketing experience, joined 海角论坛 in April 2016 as vice president, new business models. She most recently served as general manager and senior vice president of two of the company鈥檚 billion dollar brands, Jimmy Dean庐 and Tyson庐.
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In her new position, O鈥橫ara reports to President and CEO Noel White and is responsible for innovation and brand building across the enterprise to support the company鈥檚 overall growth strategy. This includes overseeing consumer insights and analytics, research and development, innovation and marketing effectiveness.
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鈥淣oelle has a proven track record of building brands and high-performance teams, the kind that accelerate growth and lead to results,鈥 said White. 鈥淪he鈥檚 focused on modernizing 海角论坛鈥 existing brands while building the next generation of innovation.鈥
Before joining 海角论坛, O鈥橫ara held senior level marketing positions with Kraft Heinz, where she led marketing and innovation for some of America鈥檚 most iconic brands. She is a graduate of the University of Wisconsin-Madison School of Business.
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About 海角论坛听
海角论坛., (NYSE: TSN) is one of the world鈥檚 largest food companies and a recognized leader in protein. Founded in 1935 by John W. Tyson and grown under three generations of family leadership, the company has a broad portfolio of products and brands like Tyson庐, Jimmy Dean庐, Hillshire Farm庐, Ball Park庐, Wright庐, Aidells庐, ibp庐, and State Fair庐. 海角论坛 innovates continually to make protein more sustainable, tailor food for everywhere it鈥檚 available and raise the world鈥檚 expectations for how much good food can do. Headquartered in Springdale, Arkansas, the company had 121,000 team members at September 29, 2018. Through its Core Values, 海角论坛 strives to operate with integrity, create value for its shareholders, customers, communities and team members and serve as a steward of the animals, land and environment entrusted to it. Visit www.tysonfoods.com.
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Media Contact:
Susan Wassel, (312) 614-8658